Review setup
Define the decision before comparing numbers.
Channel evidence
Compare inventory segments, not fee percentages.
Enter aggregate values from reconciled seller reports for the same inventory segment and time window. Unknown costs remain unknown, not zero.
| Marketplace | Parent company | Inventory segment | Active units | Sold units | Revenue | Known COGS | COGS known | Days to sale | Base seller hours | Remove |
|---|
Add reconciled channel totals and cost completeness to strengthen the comparison.
Interpretation guardrail Revenue, net proceeds, contribution, cash recovery, and true profit are different measures. ShopClarity shows contribution only when COGS is complete and never treats marketplace-reported advertising revenue as incremental revenue. Sold units divided by active units is a directional activity signal, not sell-through.
Effective-dated channel economics
Record the rules and burdens that change the allocation decision.
Use observed seller costs where available. Keep official platform facts separate from seller reports, community observations, and inference.
Allocation decisions
Keep the review small enough to act on.
Record no more than five decisions. Each one needs evidence, confidence, and a condition that could change it.
Controlled channel experiment
Test one consequential assumption.
One intervention, a defined cohort or baseline, and a stop rule. An unsuccessful test is still useful evidence.
Review check
Is this ready to discuss with a seller?
This validation version stores a draft only in this browser when you choose “Save on this device.” It does not upload marketplace files or send data to ShopClarity.